## Nike, NFL Extend Long-Standing Partnership Through 2038
**New York, NY -** Nike and the National Football League (NFL) have announced a landmark extension of their long-standing partnership, which will see the sportswear giant remain the official uniform and apparel provider of the league through 2038.
The extension, which was announced on Tuesday, represents a significant commitment from both parties and underscores the enduring strength of their partnership. Nike has been the NFL’s official uniform provider since 1995, and the extension will see the relationship continue for another 16 years.
**Enhanced Uniforms and Innovation**
Under the new agreement, Nike will continue to design and manufacture the NFL’s uniforms, which have become iconic symbols of the sport. The company will also work closely with the league to develop new and innovative uniform technologies, with a focus on player safety, comfort, and performance.
“We are thrilled to extend our partnership with the NFL,” said John Donahoe, CEO of Nike. “The NFL is the pinnacle of American sports, and we are proud to continue providing our innovative products and services to the league, its players, and its fans.”
**Player Endorsements and Marketing**
In addition to providing uniforms, Nike will continue to have exclusive rights to endorse NFL players and market its products through the league’s platforms. This includes partnerships with some of the NFL’s biggest stars, such as Patrick Mahomes, Aaron Donald, and Justin Jefferson.
“Nike has been a fantastic partner for the NFL and our players,” said NFL Commissioner Roger Goodell. “Their commitment to innovation and excellence aligns perfectly with our own, and we look forward to continuing to work together to enhance the game of football.”
**Historical Significance**
The Nike-NFL partnership has played a major role in the evolution of football uniforms and the overall aesthetic of the sport. Over the years, Nike has introduced numerous iconic designs, including the “Vapor Untouchable” uniforms that were worn by the Seattle Seahawks in Super Bowl XLIX.
The extension of the partnership ensures that Nike will continue to play a pivotal role in shaping the future of NFL uniforms and apparel. The company’s innovative designs and marketing strategies will undoubtedly continue to captivate fans and shape the legacy of the NFL.
**Impact on the NFL**
The Nike-NFL partnership has had a significant impact on the league, both on and off the field. Nike’s uniforms have become synonymous with the NFL, and the company’s marketing campaigns have helped to promote the sport to a global audience.
The extension of the partnership will ensure that Nike continues to play a key role in the NFL’s continued growth and success. The company’s innovative products and marketing strategies will undoubtedly continue to enhance the game of football and connect with fans around the world.
**Conclusion**
The extension of the Nike-NFL partnership is a testament to the enduring strength of their relationship. Nike will continue to be the official uniform and apparel provider of the NFL through 2038, and the company will continue to play a pivotal role in the evolution of the sport.